Chunhua Chen


 date:2016-9-9 9:19:00 source:BiMBA         

Now working as professor at National School of Development at Peking UniversityNSD

 

Representative Works

 

1.       C-Theory, China Citic Press 2004

Evaluated by professional financial medias, the book won 10 awards in 2004, including “Top 10 Management Books of 2004” and “Reader’s Book Awards of 2004”. Xinhua Digest reproduced the core thoughts of the book. The book also won the “3rd Prize of Ministry of Education (MOE) Excellent Humanities and Social Science Research Publications Awards” in 2006 and was selected as one of “ten-must-read-books for managers” in 2007. 


 

2.       The 10 Analyses of Chinese Management, China Renmin University Press 2006

Awarded as “Ten Most Influential Management Books in 2006”.

3.       The Common Sense of Management, China Machine Press 2010

The book was in TOP 10 of the 2010 economics and management books sales list. It was reprinted for 20 times within one year and became one of the most influential books which help improving the management ability of Chinese enterprises.

4.       Going Beyond Competition, China Machine Press 2007

The book won “China’s Best Indigenous Business Writer Awards 2007” and the “3rd Prize of MOE Excellent Humanities and Social Science Research Publications Awards 2009”.

5.       The Essence of Business Operations, China Machine Press 2013

The book was in the first place of China Machine Press Economics and Management Books Sales in 2013. It won the “China Publisher Annual Economics and Management Book Awards 2013” and the “2nd Prize of MOE Excellent Humanities and Social Science Research Publications Awards” in 2015 (publicly announced).

6.       Inspire the Individual, China Machine Press 2015

The book was released in the online “WeChat-Class” set up by publishing house in the evening of November 3rd, 2015. Online audience number reached 100 thousand within one hour, which created a class teaching miracle.

7.       Chen Chunhua Management Series (9 books), China Machine Press 2014

In the occasion of 60th anniversary of China Machine Press, I was awarded the “Most Influential Authors in the Past 60 Years Awards”.

 

Besides academic research, I had been the columnist for several business journals such as Economic Observer Newspaper (20042005), The 21st century economic report (20052007), Sales and market (20042007), Domestic and international management (20052006), Business college (2007-2010) and Harvard Business Review (Chinese Edition) (2011-2013).

 

In recent 5 years, I have published more than 300 papers, of which more than 80 were accepted by core journals and other index-source journals, including Xinhua Digest, Nankai Business Review, Journal of Peking University, Techno-economics & Management Research, Soft Science, Science and Scientific Technical Management, Journal of Management and other journals; I have published nearly 30 monographs and co-author books, and been the chief editor for 5 MBA textbooks and a Public Administration Series (9 books). I have won several awards issued by Ministry of Education, provincial and municipal governments.

Major Publications

Books

1.       Chen Chunhua , Inspire the Individual, China Machine Press 2015.

2.       Chen Chunhua , Managerial Classics, China Machine Press 2015.

3.       Chen Chunhua, Le Guoli, Cao Zhoutao, The Management Philosophy of China Leading Enterprises, China Machine Press 2014 (China Soft Science Management Special Awards 2015).

4.       Chen Chunhua,Zhao Shuming ,Zhao Hairan, C-Theory, China Machine Press 2014.

5.       Chen Chunhua , Management Series (9 books), China Machine Press 2014.

6.       Chen Chunhua , The Essence of Business Operations, China Machine Press.

7.       Chen Chunhua , From Concept to Practice: Enterprise Culture Management, China Machine Press 2011.

8.       Chen Chunhua , The Common Sense of Management, China Machine Press 2010.

9.       Chen Chunhua , Opportunity of Growth, China Machine Press 2009.

10.   Chen Chunhua , The Next Opportunity for Chinese Enterprises, China Machine Press 2008.

11.   Chen Chunhua , Going Beyond Competition, China Machine Press 2007.

12.   Chen Chunhua , The 10 Analyses of Chinese Management, China Renmin University Press 2006.

13.   Chen Chunhua , The China Way of Marketing, China Machine Press 2006.

14.   Chen Chunhua, Zhao Shuming , Zhao Hairan,  C-Theory, China Citic Press 2004.

15.   Chen Chunhua ,Zhao Hairan,  Recapture Your Value Chain, China Citic Press 2004.

16.   Chen Chunhua, Yang Yingshan,  Scientific Research Team Management, Science Press 2004.

17.   Chen Chunhua , Shaping Enterprise Culture, SCUT Press 2001.


 

Representative Papers

[1] Chen Chunhua, Song Yixiao, Cao Zhoutao, The Inherent Mechanism about How Organizational Support Resources Affect Employee Wellbeing: A Case Study on CVTE. Chinese Journal of Management, 2014

[2] Chen Chunhua, Song Yixiao, Cao Zhoutao, Chinese Indigenous Management Research: Retrospect and Prospect. Chinese Journal of Management, 2014

[3] Chen Chunhua, Liu Zhen , Alibaba: Leading "Informal Economy Business" by Values. Chinese Journal of Management, 2013

[4] Chen Chunhua, Chen Hongzhi , Research on the Assessment of Management Research Achievements: Based on the Practice-orientation. Chinese Journal of Management, 2012

[5] Liu Zhen, Chen Chunhua, Xu Meixin,  Business, Management and Efficiency: Valuable Contribution of Classical Management Theory. Chinese Journal of Management, 2012

[6] Chen Chunhua, Liu Zhen,  Dimensions of Assessing Research on the Management Practice in China: Practice-Oriented and Innovation-Oriented. Chinese Journal of Management, 2011

[7] Chen Chunhua,  Connotation of the Research on Chinese Practice of Management. Chinese Journal of Management, 2011

[8] Chen Chunhua ,Study on Essential Conditions for Shaping Chinese-style Management. Chinese Journal of Management, 2010

[9] Chen Chunhua ,What Management Research Do We Need in China? Chinese Journal of Management, 2010


 

Honors and Awards for Publications

2015 The Essence of Business Operations, 2nd Prize of MOE Excellent Humanities and Social Science Research Publications Awards.

2015 The Management Philosophy of China Leading Enterprises, China Soft Science Management Special Awards.

2013 The Essence of Business Operations, China Publisher Annual Economics and Management Book Awards.

2012 The Common Sense of Management, Guangdong Province Social Science Promotion Awards

2009 Going Beyond Competition, 3rd Prize of MOE Excellent Humanities and Social Science Research Publications Awards.

2007 Going Beyond Competition, China’s Best Indigenous Business Writer Awards 2007.

2006 C-Theory, 3rd Prize of MOE Excellent Humanities and Social Science Research Publications Awards.

 

Teaching Activities

 

Undergraduates Courses: Basic Principles of Marxism, Corporate Culture and Intercultural Communication, Frontier Theories of Management.

Full-time Postgraduates Courses: Organizational Behavior Studies.

MBA/EMBA Courses: Corporate Culture Management, Organizational Behavior Studies.

Ph.D. Courses: Studies of Organizational and Cultural Innovation.

Worked as the chief editor of 6 textbooks, of which Organizational Behavior was most widely used by college and university teachers, Corporate Culture was selected into “Twelfth Five-Year National Planning Materials”, Management Communication was selected into “Twelfth Five-Year National Planning Materials” and “Eleventh Five-Year National Planning Materials”.

Management Cognition and Behavior was selected as “MOE National Excellent Video Lessons”.

 

Honors and Awards for Teaching Activities

2015 National University of Singapore (NUS) Distinguished Alumni Service Awards.

2015 Organizational Behavior (2nd Edition) was awarded “3rd Prize of SCUT Excellent Textbook Awards”.

2015 NUS Business School “Annual Excellent Teacher Awards”.

2014 Corporate Culture was awarded “1st Prize of SCUT Excellent Textbook Awards”.

2014 NUS Business School Eminent Business Alumni Awards.

2012 SCUT Most Charming Tutor Awards.

2011 SCUT Best Tutor Awards.

2010 SCUT Best Tutor Awards.

2010 Organizational Behavior (1st Edition) was awarded “3rd Prize of SCUT Excellent Textbook Awards”.

2009 SCUT Best Tutor Awards

2008 100 Eminent SCUT Teachers Since the Reform and Opening-Up Awards

2008 Renmin University Business School EMBA Program 10 Years’ Anniversary Excellent Teacher Awards

2008 NUS Institute of Business Management Excellent Teacher Awards

2007 Guangdong Province “Thousand, Hundred and Ten Talents” Excellent Talents Awards

Won “1st Prize of SCUT Excellent Teaching Awards”, “Huawei Teaching Awards” and “SCUT Research Awards” for successive years.


 

Textbooks Edited

1.       Corporate Culture China Machine Press 2010 (Selected into Twelfth Five-Year National Planning Materials).

2.       Organizational Behavior (2nd Edition) China Machine Press 2012.

3.       Brand Strategy Management SCUT Press 2007.

4.       Administrative and Organizational Culture of China SCUT Press 2005.

5.       Management Communication SCUT Press 2005 (Selected into Eleventh and Twelfth Five-Year National Planning Materials).

6.       Corporate Culture Management SCUT Press 2001

7.       Chief editor of Public Administration Series in 21st Century (9 books)

 

Management Practice

 

2000.03-2003.02 Vice Dean of School of Business Administration, SCUT. In charge of teaching and management works of undergraduate programs, MBA program and EDP program.

2006.01-2008.08 Executive Dean of School of Economics and Commerce, SCUT. In charge of overall management of the school.

1992-2002 Successively served as the management consultant of Konka, TCL, Kelon, Vanward and Midea Group.

2003.03-2004.12 Served as the president of Shandong Liuhe Group.

2013.05-2016.05 (expected) Served as Co-Chairwoman and CEO of Newhope Liuhe Co., Ltd.

 

Others

 

Appraisals from Industry and Public

2015 Ranked No.2 of Most Influential 25 Business Women in China by Fortune Magazine.

2015 Ranked Top 10 of China Business Women Leaderboard by Forbes Magazine.

2015 Annual Influential Figure Awards of China Agriculture and Animal Husbandry Industry

2014 Annual Economic Figure Awards of China Animal Husbandry and Feed Industry

2014 China’s Most Influential Women Leader Awards by Branding China Magazine

2014 China Business Mulan Awards by China Entrepreneur Magazine

2012 60 Years’ Most Influential Writer Awards by China Machine Press

 
 
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